The 2025 Uninvited Euro Open redefines the game

THE 2025 UNINVITED EURO OPEN: Presented by Union Binding Co. & CAPiTA Snowboards

Euro Open 2025 Group Photo |  Credit : Jenny Lang courtesy of Pleasure Magazin

MAYRHOFEN, AUSTRIA – Coming back for round two, and elevating the game from a qualifying competition to an open, The Uninvited Euro Open and its riders did not disappoint. Officially wrapped at Penken Park, athletes were delivering a weekend of jaw-dropping progression and unforgettable moments in women’s streetstyle snowboarding. With Saturday’s competition 59 riders from Poland, Germany, Spain, and all across Europe and Scandinavia came together to push women’s snowboarding forward, battling for a share of the €10,000 prize purse and a coveted invite to The Uninvited Invitational at Woodward Park City, USA.

The decision to transition from a qualifier to an “Open” was a direct reflection of the progression seen from last year’s event. “Girls showed up from all over the continent to prove they deserve this opportunity, and it made all the effort of putting on the event so worth it! The riding here is on another level and the momentum keeps on building. We uncovered even more hidden gems that will be receiving an invite to compete in America this April for the big prize purse and global recognition,” said founder Jess Kimura.

Emma Lacarrère flew from France to take the win. |  Credit : Jenny Lang courtesy of Pleasure Magazin

Claiming the top spot was Emma Lacarrère, who went big and put down an array of tricks — her performance taking home the win. Joining her on the podium with another breakout performance was Marie Kuhlman, at just 14 years old, she wow’d the crowd with her technical trick selection and style putting her into second place. Rounding out the podium and securing her invite to Woodward Park City was crowd favorite Sophia Schroll, whose style and consistency made her a standout throughout the event.

The competition showcased high caliber riding, with riders throwing down in an hour-long Qualifying Jam before the field was cut in half for an intense 90-minute Finals Jam. More than half of this year’s competitors were fresh faces, proving that the next generation of streetstyle snowboarders is stronger than ever.

Despite a low snow season, Penken Park provided an incredible course that allowed the riders to showcase their talent. Alongside the podium finishers, additional awards recognized standout moments of the event:

• Best Trick — Maija Hokkanen hailing from Finland threw down a frontside creeper transfer backboard to claim the Best Trick title.
• The Heart Award — Anna Lindsdottir hard-charged her way into winning The Heart Award, embodying the relentless spirit of the event.
• Best Slam — Zoi Roffi took some heavy hits but earned Best Slam after lacing a slew of impressive riding before going down.

Unlike other snowboard contests, The Uninvited stands out as a groundbreaking platform for female riders dedicated to pushing the boundaries of streetstyle snowboarding. More than just a competition, it’s a movement to redefine what’s possible in women’s snowboarding while creating a space for those who continue to elevate and to support the sport. Reflecting on what it would mean to get a spot for The Uninvited Invitational finals in the U.S., Spanish rider Paula Benito shared, “It would mean so much—one of the most important things you could win.”

That same spirit carried into The Uninvited Community Ride Day, where Jess and fellow CAPiTA team rider Paula spent the day sharing tricks and tips with all the ladies who wanted to join in. With CAPiTA Snowboards and Union Binding Co. offering free demos and the setup stationed at the base of Grillhof Alm, it was the perfect scene to ride, hang out, and soak it all in.

As the weekend wrapped up, it was clear that The Uninvited is more than just an event—it’s a space where riders can show up and be part of movement. A huge thank you goes out to the resort staff, park crew, athletes, judges, spectators, and industry supporters who helped bring it all to life. This wouldn’t happen without you.

With The Uninvited Euro Open officially in the books, the top three finishers are now set to take on The Uninvited Invitational finals in the USA, where they’ll compete for a $60,000 USD prize purse and the chance to showcase their talent on a global stage. Stay tuned on the official Uninvited channels for highlights and more. Women’s streetstyle snowboarding in Europe is thriving, and we’re honored to help create a space for these riders to showcase their talent and push the sport forward.

More information is available on our website, https://the-uninvited.com

The Uninvited Euro Open is presented by Union Binding Company and CAPiTA Snowboards, with support from Sunbum, Nidecker, Blue Tomato, Penken Park,  and Pleasure Magazin.

2025 Euro Open Podium! |  Credit : Jenny Lang courtesy of Pleasure Magazin

ABOUT THE UNINVITED

The Uninvited was spearheaded in 2017 by Jess Kimura, one of the most influential snowboarders of the past decade. After recognizing an abundance of talent without a proper platform to showcase it on, she self-produced an award-winning film trilogy that challenged the gender disparity in the action sports industry. The Uninvited series launched multiple careers for girls, women, and non-binary riders who needed a place to shine. 

Harnessing the same energy and intentions that fueled those films, we have channeled them into a competition series where these riders aren’t just a subcategory; they are the main event. By providing the platform and tools needed for them to thrive, our goal is to empower these athletes to rise above expectations and rewrite the narrative for generations to come. The Uninvited Invitational serves as a platform to showcase and enable the highest level of progression in a street-oriented environment.

Paula Benito showing Community Day riders how it’s done in a banana style! |  Credit : Jenny Lang courtesy of Pleasure Magazin